I build growth engines. Most businesses that come to me do not have a marketing problem. They have one thing quietly holding growth back, and it is rarely the thing they are spending on. I find it, and we fix that first.
Book a free consultationThe method is now a book: محرك النمو. Free, and you can read it right now
Growth Consultant | Co-Founder & CEO, KF Agency
I've been working on business growth since 2013, digitally and on the ground. Four of my own ventures failed and three succeeded, and both halves are where the method comes from. The work itself is strategic planning, business analysis, forecasting, marketing, business development and sales management, and building the teams that carry them out.
As Co-Founder & CEO of KF Agency, I've worked with 250+ clients across 20 countries in HR, finance, education, IoT, SaaS, travel, healthcare, food and online learning, with audiences in Egypt, the Gulf, Europe, the USA, Canada and Australia.
I've had a direct hand in scaling startups, including two that secured offers on Shark Tank, and many others that grew exceptionally. I hold a B.Sc. in Computer Engineering from Cairo University, which is where the analytical half of how I work comes from.
Book a free consultationEvery business has one thing currently limiting its growth, and work spent anywhere else produces invisible results. We find it (pricing, positioning, the channel, the sales process, retention, and the numbers behind them) and you leave with a strategy you can act on rather than a report that sits in a drawer.
When the strategy needs hands to deliver it, my team at KF Agency takes it on: digital marketing, on-ground activity and business development, run against the plan and measured on revenue rather than activity.
A growth engine you cannot run yourself is a rental. Where the capability should stay in-house, I train your people to run it, with tailored programmes rather than a generic course. I've delivered thousands of hours of this, on the ground and remotely, to teams and at universities.
The book
In Egyptian Arabic · free · read it now, no sign-up
This is not growth tips. It is a system.
The first thing I built for myself made zero pounds. Not a little: zero. Four of my own ventures failed after it and three succeeded, and this book is what I met on the way: everything I have seen work, and everything I have seen fail.
It is not a list of steps that grow a business if you follow them in order, and it is not the latest change to an ad platform's algorithm. It is the model I actually work with, written the way I work with it.
I do not know what is right for your business. Nobody does from the outside. But by the last page you should know what is worth trying in yours, and if you still do not, you can ask, or try again. The second attempt is the one that has made the difference every time.
Current position
KF Agency helps businesses grow through digital marketing, on-ground activity and business development strategy. I co-founded it in 2022 and run it today.
250+ clients in 20 countries .. and counting 💪
Sector pages: real estate, medical, B2B services, SaaS and tech, training centres, physical products and beauty.
Or see the client results and run a free growth diagnosis on KF Brain.
Thirteen years across agencies, startups and global programmes, mostly on the growth side of the business.
October 2022 – present
Leading a team across strategy, digital marketing and business development for 250+ clients in 20 countries.
April 2022 – September 2022
Led marketing for an IoT company, positioning it in a niche market through untraditional digital and on-ground techniques, and built the marketing and sales team.
February 2019 – April 2022
Market and business analysis, go-to-market strategy for AI-driven products, PR, community building and partnership development.
February 2020 – February 2022
Live consultation sessions and recorded digital marketing courses.
January 2020 – April 2020
Delivered Google Digital Skills course content across Egypt.
Earlier
Marketing planning and operations, and building and managing sales teams.
Everything I teach, written out as 90 lessons in the order I would teach them. It is not a list of other people's courses. It comes out of running campaigns for real businesses in Egypt and the Gulf since 2013, so the examples are budgets and markets you will recognise. No sign-up, no email, free for good.
Above: part one of the six-part TikTok advertising module.
I've worked with Google (Maharat min Google), JICA, KOICA, UN Women, the International Labour Organization, the Embassy of the Netherlands in Cairo, Orange Digital Center, TIEC, Creativa Digital Innovation Hubs, Education for Employment, the Arab Organization for Industrialization, the Egyptian Ministry of Youth & Sports, EG Bank, Career 180 and Mashro3ak, across projects spanning several countries and cultures.
Lectures, workshops and specialised programmes at Cairo University, Ain Shams University, Alexandria University, Tanta University, Beni Suef University, Suez Canal University, South Valley University, Sadat Academy, Ahram Canadian University, Canadian International College (CIC), Borg Al-Arab Technological University and MSA University.
Learning providers, training organisations and industry bodies, designing and delivering programmes focused on practical knowledge and closing the gap between learning and real work.
250+ clients internationally, across industries and regions, each one a chance to work on something that mattered to the people running it.
“Khaled has shown great flexibility in Datumtron Corp. He helped design our digital marketing campaign using Google Ads and other social media. He was primarily our business growth expert, however he helped with many other tasks with excellence and creativity, from Quality Assurance of software, Website design to helping design some parts of our Language Coreference Resolver software. He is always positive, on time and a pleasure to work with. I highly recommend khaled.”
Ashraf Azmy
Founder at DatumTron Corp
“Khaled helped my business grow. He developed business cases to support further investments into the business, provided sales and marketing analytical support. He was continually challenging current thinking and making recommendations, he also supported the Evaluation and reporting on the actual versus plan. With Khaled's support I was able to make informed decisions and respond to the market dynamics and competition.”
Hesham A. Metwally, CPA, CMA
FP&A, Financial Planning & Analysis, CEMA
“Khaled was a digital marketing and business development leader as he helped us reach a niche market with our IoT solutions using untraditional digital marketing and on-ground techniques. He recruited and led a team of talented marketers and salespeople, and they were able to position ReNile significantly above its competitors. He has always been resourceful when it comes to growth techniques.”
Hazem Eltawab
Founder and CEO at ReNile Egypt
Book a free consultation and we'll go through where your growth is stuck and what to do about it. If I'm not the right person for it, I'll tell you that too.